CV/Bio

 

Make it simple, yet significant.

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Creative leader whose career has been spent adapting at the forefront of digital change. Believes in creative that is rooted in strong strategy and pushes beyond the brief.

Helps clients big and small design and produce beautiful work, solve complex problems, communicate ideas, and build effective, usable products.

 


 

 
 

Say Hello!

 

lauren.kusmierczak@gmail.com

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Education

 

Experience

 

BFA Advertising Art Direction
Columbia College Chicago

HTML & CSS Certification
General Assembly

 

Senior Art Director & Creative Strategist | Omelet LA 

Brings a digital mind to this independent agency.  Oversees work from briefing to execution, leading teams that range in size and skill set. Experience working in a variety of mediums and distribution channels; broadcast, user experience and interface design, social, branded content, podcasts, branding, and radio.

Interactive Art Director | Timmermann Group

Built and led creative and social teams. Led the crafting of digital brand stories for clients big and small in the Midwestern market. Research, strategy, content writing and creative direction were responsibilities in this role. Repositioned and elevated the agency’s brand in the St. Louis market. Established a new workflow process and built out the team to support the more focused approach to the agency’s business.

Art Director | Fleishman Hillard

Established the creative arm of Fleishman’s flagship content studio, Content Works in St. Louis global headquarters.  This team monitored and spotted trends that translate into branded creative content while capitalizing on opportunities within emerging platforms and online communities.  We focused on visually expressing and building brand stories across social and digital media channels excited, inspired, and engaged audiences in the early days of brands in social media. Client list includes AT&T, Monsanto, and GM.

Art Director | Ryan Partnership a division of Epsilon

Worked with teams throughout the Chicago office as well as the international Epsilon network to create one of a kind digital experiences and communications for our clients. Created templated email systems, season style and trend looks for The Home Depot, Office Depot, Sears, and Naturalizer.

New Business Supervisor | Best Buy

Led testing of new business strategies in test market.  Product testing and development as well as developing new training and human resources programs that are still used in the company’s 1026 stores today. Develop and trained a team of 120 employees who ranged in skill sets to become the next generation of leaders within company.

Adjunct Faculty, New Design School | 2015